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Founder and Board Member

Stephen Penfold

Chair and Board Member

Annalise Andrews

Board Member

Mark Penfold

CEO

Sonia Shwabsky

With over 40 years of innovation and growth, Sonia Shwabsky leads Kwik Kopy Australia with a deep commitment to empowering franchisees. Passionate about helping entrepreneurs make their mark on the world, Sonia focuses on providing franchise owners with the insights, tools, and support needed to build thriving businesses. Under her leadership, Kwik Kopy is dedicated to driving success through growth strategies, data backed decisions, and value creation—helping franchisees enjoy the freedom of business ownership while making a meaningful impact in their local communities.

Learning, Development & Comms Manager

C-Y Thew

C-Y Thew is passionate about empowering franchisees through comprehensive training and ongoing development. As Kwik Kopy’s Learning, Development & Comms Manager, C-Y ensures that every franchise owner has access to the knowledge, skills, and resources needed to succeed. From initial onboarding to continuous education, C-Y creates tailored learning programs that help franchisees stay ahead of industry trends, enhance their business operations, and grow with confidence. With a focus on communication and growth, C-Y plays a key role in supporting franchisees at every stage of their journey.

Franchising, Legal & HR Support Manager

Morra Joseph

Morra Joseph plays a vital role in ensuring franchisees have the legal and HR support they need to succeed with confidence. As Kwik Kopy’s Franchising, Legal & HR Support Manager, Morra provides expert guidance on franchise agreements, compliance, and best practices for building and managing teams. With a focus on simplifying the complexities of business ownership, Morra ensures that franchisees can focus on growing their businesses, knowing they are fully supported in all legal and HR matters. Her commitment to clear communication and tailored advice helps new franchisees navigate their journey smoothly and efficiently.

Marketing Director

Panteha Jadidi

As Head of Marketing at Kwik Kopy Australia, Panteha Jadidi is dedicated to helping franchisees grow their businesses through innovative, data-driven performance marketing strategies. With a passion for supporting entrepreneurs, Panteha ensures that each franchise owner has access to powerful marketing tools and campaigns tailored to drive local business success. Her approach combines creativity with proven techniques, empowering franchisees to build strong brands in their communities, increase customer engagement, and achieve long-term profitability.